AL RIFAI
The AL RIFAI Roastery signage project done by IHG Industry is a testament to the power of effective branding and design. The project involved creating a bold and eye-catching signage system for AL RIFAI's flagship roastery in Beirut, Lebanon. The goal was to capture the essence of the brand and create a memorable visual identity that would stand out in the busy cityscape.
Overall, the AL RIFAI Roastery signage project done by IHG Industry is a successful example of how effective branding and design can create a powerful visual identity for a business. The signage system not only helps to attract customers and increase brand awareness, but it also communicates the brand's values and heritage, helping to build a deeper connection with its audience.